Z-connector
In an effort to curb costs associated with lost, damaged, and stolen phones my client invented a product that effectively and stylistically connects one's phone to their person. I was asked to create a brandmark and package design for this product. The client, being a creative herself, offered plenty of input as to what the mark should look like. The decided upon design represents two pieces connected by the "Z" formed in the negative space. The accompanying logotype was altered to convey the tethered nature of the product.
08/2011
*Brandmark changed against wishes of designer
